Writing Proposals
Persuade with aims, benefits, costs.
Examples
- I propose that...
Key rules
- A proposal sets out a problem, a plan, the aims, the benefits and the costs
- Use I propose that or We recommend that
- Make the benefits specific and measurable
Common mistakes
- I think we should do this project because it is good. → I propose that we launch the scheme in June, which would increase membership by about 15%.
Use cases
- Business proposals
- School project proposals
- Applying for funding
💡 Tip: Include a clear timeline and budget, because decision-makers look for these first.